Black Friday 2022 is coming even closer now and we’ve already heard from some retailers who are starting their end-of-year sales extravaganzas early. That means you won’t have to wait until November 25 for the first batch of Black Friday deals as the holiday shopping period is now longer than ever before.
And that’s where our guide to Black Friday 2022 comes in. It includes all the key info you need, including the latest news we have about this year’s sales and an analysis of all the best deals from last year. We’ve also shared our top buying advice so you can make the most of the event during this time of high inflation and cost of living squeeze.
Because of the situation we find ourselves in, we think retailers will need to go the extra mile to entice us to spend during what is traditional their busiest and most crucial time of the year. Stock levels are high but discounts will need to be large in order to encourage the most spending. We’ve already seen that spending was actually down 1.3% on Black Friday itself last year, according to Adobe Analytics(opens in new tab). However, that was made up by the fact that consumers spent $109.8 billion during November as a whole – up 11.9% compared to the previous year.
Our main prediction is that this year’s Black Friday deals will be spread out over an ever longer period. There are already signs of that coming true, as Target will be running a Deal Days event from October 6 – 8. We’ve also got the Prime Early Access Sale on October 11 – 12 at Amazon, which will be an exclusive sale for its Prime members. There could be lots of early bargains to be had during these events.
Below you’ll find more of our predictions for this year’s sale. Read on for how to find the best Black Friday deals, the top retailers to follow and a look back at last year’s biggest bargains. We continue updating this page with all the latest news in the months ahead, so make sure to bookmark this page as your one-stop shop for Black Friday 2022.